An NFT project called Ecomi (token OMI) has been quietly brewing in the background, aiming to bring the VEVE (pronounced “ve-ve”) app-based marketplace mainstream with premium licensed digital collectibles.
With VEVE, users can obtain common, rare, or one-of-a-kind digital collectibles, customize and showcase them in the virtual showrooms, as well as buy, sell or trade collectibles with other VEVE users.
A great report by 0xSmith on Twitter is summarized below:
Ecomi has 100+ licenses including DC Comics, Warner Bros, big Asian brands, and now the NFL. Licensing Hall of Famer Alf Kahn handles this work and wants $OMI to be the Netflix of mainstream digital collectibles.
The tech is unique, using 3D augmented reality NFTs. You can superimpose them on real life, record videos or take photographs of them in your environment, and share in-app or on social media.
This tweet showcases the tech with a Back to the Future DeLorean:
Here is a picture of an ultra rare Harley Quinn and a Batman 3D model NFT standing in a virtual showroom on the app, which you can walk around in with controls.
The app also allows for Augmented Reality displays. Here is a picture of a Batman NFT standing on a computer desk.
Imagine taking pictures with kids standing next to their favorite super heroes!
The Ecomi CEO recently revealed the tech will work with the NFL Players’ Association on animated AR NFTs of NFL players. People will be able to film Tom Brady throwing the ball to their kid in the park, and post it on Instagram/Facebook. This can reach retail in a VERY big way.
Listen to the discussion on The Nifty Show, timestamped at the start:
The tokenomics are deflationary, and combine uniswap-type pumpamentals (big buybacks and burns) with an in-app stablecoin bought with fiat (‘gems’) to make it seamless for mass market users on IoS/Android. But under the hood, everything runs on the native token, OMI.
Tokenomics 101: With each purchase of a new NFT, the equivalent in OMI is burned from the in-app reserve (1.5 billion so far), and 10% of the purchase pays for buybacks from exchanges. So if I buy a $100 NFT, $100 of $OMI is burned and $10 goes to buybacks.
Tokenomics 102: With each secondary market purchase, 100% of the fiat payment the company receives for the stablecoin used to buy the NFT goes to buybacks from exchanges, to keep the OMI reserve liquid. More simply, 100% of secondary market payments go to buybacks.
Can you imagine if Tom Brady AR NFTs becoming a collectible item, with scarcity?
We’re going to keep an eye on this project for sure.
In this video clip (timestamped), something called the “Veveverse” was hinted at, as perhaps some sort of open world Model:
A wrapped ERC-20 version of OMI token may also be available on Uniswap by the end of Q1 2021.